Narrow Door have supported DBS Hong Kong in an integrated brand campaign, Score Together with DBS (並肩致勝 星展隨行), where the bank serves as the Diamond Sponsor and Banking Partner of the exhibition match between Manchester City and FC Internazionale Milano at the Hong Kong Football Festival 2026.

The Insight

On the football pitch, teamwork is the cornerstone of every victory. It also applies to wealth management journeys, where a trusted partner provides strong support behind every success. DBS Hong Kong shares its customers’ passion for the game, empowers their life and wealth goals by delivering timely “assists” and solid “defense” through professional banking services, while serving them as a trusted partner every step of the way. This is the spirit of Score Together with DBS (並肩致勝 星展隨行).

Brand Campaign Ambassador

Matt Orr (安永佳), a Hong Kong representative football player, is selected as the campaign ambassador.  As a forward, Matt’s unwavering determination, professionalism and resilience on the field perfectly align with DBS’ brand advocacy. In a match, while forwards lead the attack and look for scoring opportunities, they often rely on seamless coordination and precise assists from teammates to seize the winning moment.

Community Engagement

To share this passion with the wider community, DBS Hong Kong invited young football fans from TWGHs’ Nursery School to attend the kick-off ceremony and participate in an interactive football experience with Matt and fellow football star Philip Chan (陳肇鈞). During the activity, they shared football techniques with the children and inspired them with the spirit of sportsmanship. Another 100 primary school students from TWGHs were also invited to the Kai Tak Stadium to watch Manchester City’s open training session.

The Winning Playbook: Interview Video Series

Built on the theme that the winning formula for football and the one for wealth management/banking solutions share much in common, five fireside chat videos featuring Matt and DBS management team were produced. In these videos, Matt’s insights on the attributes that make a winning team are echoed by DBS executives, who offer their perspectives on what enables customers to spot opportunities and achieve their financial goals.

Scope of Work

• TVC / Video
• KV / OOH
• POSM
• Digital
• Celebrity Line-up
• Souvenir Design (DBS Football Jersey)