X Wallet

時間金錢 一步兼得

TVC / Video Key Visual / OOH

Durian is proud to support Zero Finance’s thematic campaign for X Wallet, staging an AI-powered debate between a young Edison Chen (陳冠希) and his present self to bring the ‘Time vs. Money’ battle to life. A high-stakes clash that personifies why X Wallet gives you both.

Objective

To further last year’s success on cross-generational debate on “Time Wisdom” (時間智慧), sharpen X Wallet’s provocative edge, and push the brand to the next level.

Creative

We’re pivoting our debate theme from last year’s “Time Wisdom” to the ultimate modern dilemma: TIME vs MONEY.

X Wallet, positioned as “Cashflow for the AI Generation”  AI 世代流動資金, brings back a young legendary Edison Chen (陳冠希) into 2026 with AI, sparking a debate between the “rebellious kid of the past” (昔日壞孩子) and the “mature father Chen of today” (成熟陳爸爸).

Watch their clash:

Young_Edison: 錢,幾時都有得搵啦,但時間呢?
2026_Edison: 知你後生,大把世界。不過,又有冇本錢?
Young_Edison: 架 FC 再快,你都追唔番時間
2026_Edison: 有錢,時間都會追住我
Young_Edison: 錢,係身外物
2026_Edison: 錢,係防身物

Conclusion:

點解一定要二揀一?
X Wallet: 時間、金錢,一步兼得 (Time & Money, Yours at Once.)

Scope of Work

  • Thematic TVC
  • Product TVC
  • Key Visual / OOH